Author: master

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Star Assessment: 4.5 stars
ASSESSMENT:

• Good Use of Color as a visual identifier for the subject matter—consistent, engaging, clean/clear. Teal is clearly the main color; Good use of a neutral color that compliments the “Teal”. This cream color is used effectively to delineate areas of information appropriately.
• Good Use of “Kalo” art to differentiate this site from the other sites. Appropriate for a Hawai‘i audience.
• The typography is clean with a clear distinction in hierarchy
• Site uses “breadcrumbs” which is helpful to users when navigating
• Layout of content is clear, concise and direct—utilizing bullet points when necessary without overwhelming the user. The site carefully guides the user through the content with simplicity and clarity.

RECOMMENDATIONS:

• Consider using a few graphics—call outs of statistics or simple illustrations—to break up the heavier areas of text and further guide the user through the information

Star Assessment:
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Star Assessment: 3.5 stars
ASSESSMENT:

• Clean site that follows the general format of DOH sites
• Nice use of icons on buttons to add visual queues
• Carousel information helps create visual interest on the homepage
• Layout of information is straight-forward, simple/clean

RECOMMENDATIONS:

• Homepage: Clearly identifying the core audience—individuals with Developmental Disabilities—can strengthen the site’s effectiveness.This can be executed with a overarching statement or shown visually through images and key words. Visual cues can be used to assure that the audience is seen/known and it sends a signal to the user that the information is relevant and worthwhile. It is an often overlooked key component to creating an impression of trust, care and authority.
• Homepage: Clearly defining the “areas” of information can be improved by adding headers. Sections are visually delineated but headers will help the user disseminate the information so they can decide if it is relevant to them.
• Quick Links (3) on Homepage: Add more visual interest (engaging/relevant photos or graphics) to draw interest.
• Buttons: Consider using buttons in an accent color (instead of Teal) to differentiate it from the overall color scheme of the site. Button style should be consistent throughout site.

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Star Assessment: 4 stars
ASSESSMENT:

• Site design is slightly more “modernized” than other DOH sites
• Consistent color scheme throughout
• Utilizes photographs and illustrations for visual impact
• Homepage: Information is clearly delineated and identified to help user navigate to different sections of the site.
• Call-to-Action is clear and visible at all times
• Overall, the site slightly moves away from a DOH “branded” look. Although, there is ambiguity in regards to implementing “branding” consistently because there are no specific guidelines.

RECOMMENDATIONS:

• Homepage: Recommend utilizing the carousel area to feature relevant information and highlight content that might be otherwise overlooked by users.
• Consider “labeling” the area below the carousel so the user can understand what information is being featured here (vs. the carousel). This will create better separation from the different areas of the homepage (carousel area, “services” section)
• Recommend updating imagery for subpages or implement a strong typographical header in lieu of stock photography to give the site a refresh.

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Star Assessment:
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Star Assessment:
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Star Assessment: 3 stars
ASSESSMENT:
• The Clean Water Branch (CWB) website follows the basic template/top navigation/colors of the current DOH Main site, but uses appropriate photos (mascot photo) to differentiate itself from other branches. It is a large site with many programs and elements that fall under this branch.
• The homepage is quite long so you have to scroll down for information, but there is a slideshow banner at the top along with descriptor copy that says who they are, what they do and who they serve. There is a secondary navigation right next to the slideshow and a graphical navigation towards the bottom of the page outlining the divisions. When you go to a subpage, the navigation changes in design, but is easy to follow. 
• The typography is clearly defined and the styles stay consistent for the most-part, making it clean and easy to read—main headers, secondary headers/titles, body copy, bold and italic body styles and bullet points for easy readability. 
• There is a huge amount of important facts/content/resources/documents in this site, some requiring permit applications and record requests.
• Photos/graphics/tables are used throughout the site which is good, but are not consistent in style. 

RECOMMENDATIONS:
• Create a more effective, consistent navigation system to incorporate the vast amount of divisions/programs/parts that fall under this website for a better experience. It will also make content easier to find.
• Add more CWB specific images and graphics to brand this branch since it has so many parts. There is so much information on this site that it will help to make the overall site more appealing/interesting so the view wants to look more about the servicing. 
• Condense the content. There is so much content to this site, you need to know exactly what you want/where you want to go or you can get lost in information.